Stories that have changed history

Abraham Lincoln said to Harriet Beecher Stowe, “So you’re the little woman who wrote the book that made this great war.” I’ll ignore the diminutive “little” for the purposes of this post to focus on the other salient point. Beecher Stowe’s book, Uncle Tom’s Cabin, was a story that emotionally portrayed the cruelty of slavery in the… Read more

Inside Out Fundraising at NTC 2018

Have you ever faced? Unrealistic fundraising goals? Conflicting leadership demands? Friction between programs, communications and fundraising teams? You are not alone! Internal barriers to fundraising abound. But there are interventions that can help. If you are going to NTC 2018 in New Orleans, please stop by and see me during my session: Inside Out Fundraising:… Read more

People are animals: Three examples

(1) My sister called me last week fuming. She is campaigning in favor of a school referendum in her town of Mount Prospect, Illinois and she was frustrated by the fact that many of her confirmed “yes” voters hadn’t taken advantage of early voting. “What are they waiting for? There’s a chance of snow on… Read more

Fundraisers, you have a choice.

You can either deliver the messages that will raise the most money, or you can raise less money but deliver messages that are more consonant with your organization’s ‘brand personality.’ But make no mistake, it is almost always a trade-off. Organizations, and by this I mean EDs, Boards and communications directors, generally want to project… Read more

This leadership barrier is easy to fix

Clearly outline your team’s goals. That’s it. Hone in on three priorities. Agree upon them. Put them on your whiteboard. Start your meetings with them. End your meetings with them. Share them with others in your organization. Keep revisiting them. Goals are the peak you are climbing towards. Lose sight of them and lose sight… Read more