Do you read the Agitator? If not, you’re missing out on some of the most important thinking in fundraising.

I’m proud to call Roger Craver a mentor. His latest post, on the relative merits of working with large vs. small organizations comes down squarely on the side of small. Less bureaucracy, less internal tribalism, more willingness to try things and take risks. More importantly, you’re much more likely to connect directly with your donors.

Write this  on a sticky and put it on your monitor: spreadsheets are not donors.