That’s not a typo.

When folks come to us in November and ask for help on their end of year campaign, our first question is always “what have you been doing all year long?”

Good fundraising is about building relationships. Good relationships are built on communication, two-way communication.

How will you listen to your donors starting in January?

How will you delight them?

Here’s an easy place to start: gratitude. Take your thank you strategy to a new level. Start with these two tips:

Oh, and Happy New Year!